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Finding New Friends Takes Over Traditional Social Apps

New data shows people spend more time per session searching for new friends online than browsing Facebook, Instagram and Twitter.

Miami, FL, January 13, 2022 --(PR.com)-- New research shows that people are now spending more time on FriendMatch looking for new friends per session than on the top social networks.

Average length per visit to FriendMatch.com is more than twice as high as the leading social networks, as follows:

Average session length on FriendMatch: 7 minutes, 13 seconds
Facebook: 4 minutes, 82 seconds
Instagram: 2 minutes, 95 seconds
Pinterest: 5 minutes, 6 seconds
Twitter: 3 minutes, 53 seconds

"Covid-19 has brought a spotlight to the crisis of loneliness and isolation, and while it is becoming well-known that traditional social apps can actually increase feelings of loneliness, what we are seeing here is people seeking new ways to use the Internet as a tool to help instead of harm their social lives," says Katie Hartle, founder of FriendMatch.

Source of data:
statista.com, google analytics

About FriendMatch
FriendMatch is an international social networking service that helps people meet and make new friends, both locally and worldwide. It is a place to make real connections, whether online, to talk to and connect from afar, or in person, for coffees, walks, or to hang out.

Launched in 2011 on Dragons’ Den, FriendMatch has answered the question, “How to make friends?” for more than 6 million people and counting.

For more information about FriendMatch, visit our website at www.friendmatch.com
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